usefull.io

Finally use the stuff
you save.

usefull.io watches your saved Reels and TikToks, extracts recipes, music, places, and movies — and sends them where they're useful.

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usefull_io
Pasta Carbonara Recipe Reel · @chef_marco
Sent

From a graveyard of saves
to an organized library.

You save recipes, movies, and places, but they get buried under hundreds of posts. 87% of saved content is never revisited. Let's change that.

Instagram Saved

342 items • 0 used

usefull.io library

Ready to use & export

Pasta Carbonara 6 ingredients • Added to Notion
Evening Run Mix 12 tracks • Spotify
Bar Marsella Pinned to Google Maps
Interstellar Added to Watchlist
Atomic Habits James Clear • Added to Goodreads
Design Conference Oct 12 • Added to Google Calendar
Linen Blend Shirt Zara • Saved to Wishlist

Paste a link. See the magic.

Drop any Instagram Reel or TikTok — we'll extract the useful stuff in seconds.

Reading that Reel... Pulling out the good stuff... All done!
Extract
Analyze
Done

That took 5 seconds. Imagine doing this for every Reel you save.

Get Early Access

You've used all 5 tries. Like what you saw?

Be first to save every Reel, automatically.

Get Early Access

Your library, organized by AI.

Every saved Reel becomes a structured card. Browse real examples from each category.

Three steps. Zero effort.

From saved Reel to structured data in under a minute.

Step 1

Capture

Send a Reel via Instagram DM to @usefull_io. That's it.

Step 2

Analyze

AI watches the video, reads the captions, and extracts structured data: ingredients, tracks, addresses, titles.

Step 3

Deliver

Data appears in your web dashboard and automatically exports to Notion, Spotify, or Google Maps.

For the people who actually want to use what they save.

Whether you save 5 Reels a week or 50 — we make every save count.

The Home Chef

Saves cooking Reels every day, but never cooks from them. Gets structured recipes with full ingredients and steps, exported to Notion.

The Music Explorer

Discovers songs in Reels, forgets them by morning. Gets Spotify-ready playlists built automatically from saved music recommendations.

The Traveler

Saves every restaurant and attraction Reel before a trip. Gets Google Maps pins with addresses — ready for the trip.

The Cinephile

Has 200 saved movie recommendation Reels. Gets a clean watchlist with titles, directors, and genres — all organized.

Simple, honest pricing.

Start free. Upgrade when you need more.

Free

€0 /month
  • 20 items per month
  • Instagram DM input
  • Web dashboard
  • Auto-categorization
Get started
Most popular

Basic

€5 /month
  • 100 items per month
  • Instagram DM
  • Notion export
  • Advanced search & filters
Get started

Pro

€15 /month
  • 1,000 items per month
  • All input channels
  • Notion + Spotify + Maps
  • Chat with AI about saves
  • Import Instagram Saved
Get started

Annual plans save 20%. All plans include data export.

Questions & answers

What content types does usefull.io support?
We currently extract 7 types of structured data: Recipes (with ingredients and steps), Music (artist, track, album), Places (name, address, city), Movies (title, director, genre), Books (title, author), Products (name, brand, price), and Events (name, date, venue). Each type gets its own dedicated data structure.
How does the Instagram DM integration work?
Simply share a Reel or post to @usefull_io via Instagram Direct Message. Our AI processes the video within a minute and sends you a confirmation. The structured data appears in your web dashboard and gets exported to your connected services.
Is my data private?
Yes. Your saved content is yours alone. We don't share, sell, or use your data for training. Video files are deleted after processing — we only keep the structured result and a thumbnail. You can export or delete all your data at any time.
Where does my data get exported to?
Currently we support Notion (all categories), Spotify (music playlists), and Google Maps (places as pins). More integrations like Google Calendar, Apple Music, Goodreads, and Obsidian are on the roadmap. You can also export your data as JSON/CSV at any time.
What happens after the free limit?
On the Free plan you can process up to 20 items per month. After that, you can upgrade to Basic (100/month) or Pro (1,000/month). Your existing data is always accessible — the limit only applies to new processing. The counter resets each month.
When will usefull.io launch?
We're currently in early access. Join the waitlist and you'll be among the first to try it. Waitlist members get early features, founding-user pricing, and a chance to shape the roadmap.

Stop saving. Start using.

Join the waitlist and be among the first to turn your saved Reels into something useful.

You're on the list!

has been added to the waitlist.

You're already on the list!

is already registered. We'll notify you soon.

Early features + feedback loop Founding-user pricing Shape the roadmap